MM46 - Jeremiah Curvers : Co-Founder & CEO at Polysleep

On episode 46 of the Montreal Marketeers podcast, we talk Ecommerce with Jeremiah Curvers.

It’s been less than 10 years since foam technology has revolutionized the mattress industry.
Mattresses have now become “easy-to-ship” items that are being sold directly to consumers at a much lower retail price.
Because of this, many new Ecommerce-first brands have emerged in the market.

One of these brands is Polysleep. It was founded in 2016 and is now the 3rd biggest brand of foam mattresses in Quebec.
In 2018, Jeremiah left the digital agency world to focus on growing Polysleep full time.

Check out this week's episode to find out more about Jeremiah Curvers and Polysleep!

Duration: 65 minutes

Topics:
- Growing up in a family of entrepreneurs
- Embarking on digital transformation
- Internalizing vs outsourcing
- Improving your products through customer feedback
- Managing costs for an online Direct-to-Consumer business
- Optimizing sales through promotions, reviews and analytics